Sunday, October 22, 2006

starbucks.

It was a chaotic time in our history...for everyone...especially those who were in the front lines and saw their city fall to peices from arm length vs. those of us seperated by miles seeing the devestation from a television screen in our comfy living rooms. When a Starbucks associate sold a bottle of water to a paramedic, news media jumped on the oppertunity to strike at the value driven corporation...the water as well as coffee was ment to be a donated treat for all of those participating and helping in the cause of 911. When word hit that a water had been sold rather donated the president of the starbucks company immediatly apologized, not only to the paramedic directly but also through a pr release. NYC starbucks even remained open throughout this difficult time while all other Starbucks across the nation where temporarily closed. I belive that this was their true misstep... to have the stores still up and running. if employees and managers where so dedicated to work they should have had voulnteers set up shop near the devestation areas in NYC, not continuing to have the NYC stores open for business.

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